Is Apple Really Your Privacy Hero?

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United States

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Date published: August 9, 2018Bloomberg Law"If Apple wants to truly be an advocate for consumer privacy, it could take the lead in building a better system—one that lets its customers more directly control who has their data. Companies don’t go out of their way to give users deeper control over their contact lists because it’s not beneficial to the bottom line, says Jennifer King, director of consumer privacy at Stanford’s Center for Internet and Society. “Nobody has really reimagined the address book since we made them electronic in the ’90s,” she says.