Shaping Consumption: How Social Network Manipulation Tactics Are Impacting Amazon and Influencing Consumers

Subtitle

featuring Renee DiResta

Teaser

This talk examines the ways that these same manipulative tactics are being deployed on Amazon, which is now the dominant product search engine and a battlefield for economically and ideologically motivated actors.

Parent Event

Berkman Klein Luncheon Series

Event Date

May
15
2018
12:00pm

to

May
15
2018
12:00pm

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Tuesday, May 15, 2018 at 12:00 pmBerkman Center for Internet & Society at Harvard UniversityHarvard Law School campus
 

Narrative manipulation issues - such as manufactured consensus, brigading, harassment, information laundering, fake accounts, news voids, and more - are increasingly well-documented problems affecting the entire social ecosystem. This has had negative consequences for information integrity, and for trust. This talk examines the ways that these same manipulative tactics are being deployed on Amazon, which is now the dominant product search engine and a battlefield for economically and ideologically motivated actors.

About Renee

Renee DiResta is the Director of Research at New Knowledge, and Head of Policy at nonprofit Data for Democracy. Renee investigates the spread of disinformation and manipulated narratives across social networks, and assists policymakers in understanding and responding to the problem. She has advised Congress, the State Department, and other academic, civic, and business organizations about understanding and responding to computational propaganda and information operations. In 2017, Renee was named a Presidential Leadership Scholar, and had the opportunity to continue her work with the support of the Presidents Bush, President Clinton, and the LBJ Foundation. In 2018, she received a Mozilla Foundation fellowship and affiliation with the Berkman-Klein Center for Internet & Society at Harvard University to work on their Media, Misinformation, and Trust project. She is a Founding Advisor to the Center for Humane Technology, and a Staff Associate at Columbia University Data Science Institute.

Previously, Renee was part of the founding team of venture-backed supply chain logistics technology platform Haven, where she ran business development and marketing, and a co-founder of Vaccinate California, a parent-led grassroots legislative advocacy group. Renee has also been an investor at O’Reilly AlphaTech Ventures (OATV), focused on hardware and logistics startups, and an emerging markets derivatives trader at Jane Street Capital. Her work and writing have been featured in the New York Times, Politico, Slate, Wired, Fast Company, Inc., and the Economist. She is the author of the O’Reilly book “The Hardware Startup: Building Your Product, Business, and Brand”, and lives on the web at http://reneediresta.com and @noUpside.

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